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Turner, Nine content deal sees Adult Swim branded block on 9GO!
Editor
| 09 July 2016
Turner young-adult comedy brand Adult Swim has stuck a syndication agreement with the Nine network in Australia.
Adult Swim Rick and Morty 9 JUly9GO! is a youth-orientated channel targeting all audiences under the age of 40 with a mix of comedy, reality, general entertainment, movies, animation and drama. 9GO! is the leading multi-channel for people in Australia aged 25-54, 18-49, 16-39, GBCH and Kids 0-17 since launch and is currently leading Survey Year to Date 2016 for the same demographics.
Starting on 10 July, Nine’s 9GO! channel will host a weekly one-hour, Adult Swim-branded block of programmes every Sunday evening, featuring hit shows such as Aqua Teen Hunger Force, Harvey Birdman, Robot Chicken, Squidbillies and The Venture Bros.
Nine has also picked up the local format rights to Adult Swim’s FishCentre, which will introduce the block each week. The deal marks a free-to-air debut for many of these shows, including Rick and Morty, Adult Swim’s hit animation from Dan Harmon and Justin Roiland, which will debut on the channel later in the year.
“Adult Swim has a great new home in Australia," said Turner Australia’s general manager Robi Stanton. “This partnership announcement with Nine will no doubt excite comedy-craving late teens and young adults across the country. Adult Swim produces some of the wackiest, craziest and cheekiest shows out there, and there’ll be only one destination on Sunday late nights.”
Added Nine’s director of acquisitions Hamish Turner: “Adult Swim is an iconic brand that continues to challenge its audience with a subversive and irreverent brand of comedy. We are proud to be bringing it to our audience in an Adult Swim late-night block on 9GO!, as well as making it available for catch-up and live streaming on 9Now. In partnering with Adult Swim, we have uncovered the network’s next big stars, making their debut on the Aussie version of FishCentre on Sunday July 10 at 11:30pm.”
Audiences can download the app and experience Adult Swim content at 9now.com.au. Adult Swim can also be seen on The Comedy Channel on Foxtel, as well as Netflix, which carries Rick and Morty.
Editor
| 09 July 2016
Turner young-adult comedy brand Adult Swim has stuck a syndication agreement with the Nine network in Australia.
Adult Swim Rick and Morty 9 JUly9GO! is a youth-orientated channel targeting all audiences under the age of 40 with a mix of comedy, reality, general entertainment, movies, animation and drama. 9GO! is the leading multi-channel for people in Australia aged 25-54, 18-49, 16-39, GBCH and Kids 0-17 since launch and is currently leading Survey Year to Date 2016 for the same demographics.
Starting on 10 July, Nine’s 9GO! channel will host a weekly one-hour, Adult Swim-branded block of programmes every Sunday evening, featuring hit shows such as Aqua Teen Hunger Force, Harvey Birdman, Robot Chicken, Squidbillies and The Venture Bros.
Nine has also picked up the local format rights to Adult Swim’s FishCentre, which will introduce the block each week. The deal marks a free-to-air debut for many of these shows, including Rick and Morty, Adult Swim’s hit animation from Dan Harmon and Justin Roiland, which will debut on the channel later in the year.
“Adult Swim has a great new home in Australia," said Turner Australia’s general manager Robi Stanton. “This partnership announcement with Nine will no doubt excite comedy-craving late teens and young adults across the country. Adult Swim produces some of the wackiest, craziest and cheekiest shows out there, and there’ll be only one destination on Sunday late nights.”
Added Nine’s director of acquisitions Hamish Turner: “Adult Swim is an iconic brand that continues to challenge its audience with a subversive and irreverent brand of comedy. We are proud to be bringing it to our audience in an Adult Swim late-night block on 9GO!, as well as making it available for catch-up and live streaming on 9Now. In partnering with Adult Swim, we have uncovered the network’s next big stars, making their debut on the Aussie version of FishCentre on Sunday July 10 at 11:30pm.”
Audiences can download the app and experience Adult Swim content at 9now.com.au. Adult Swim can also be seen on The Comedy Channel on Foxtel, as well as Netflix, which carries Rick and Morty.
