Xumo expands smart TV distribution
Michelle Clancy
| 09 May 2016
Connected device content provider Xumo has expanded distribution to include Magnavox, Philips and Sanyo TV brands manufactured and sold by Funai Electric, as well as LG Electronics, Panasonic and VIZIO.
xumoAlso, Channel Plus, exclusively powered by Xumo, will be natively integrated into LG's line of 2016 smart TVs featuring the company's webOS 3.0 smart TV platform, including LG OLED and LG Super UHD TVs. This native integration will provide viewers — and fans of quality programming in general — free access to the extensive roster of premier Internet and broadcast channels in a linear format for both live and on-demand programming. Channel Plus is scheduled to launch on LG Smart TVs in the US this summer.
The reach of these manufacturer partners together approaches 60% of smart TVs shipped in the US. Xumo's line-up includes nearly 80 free premium Internet channels from brands like Mashable, Field & Stream, Network A, Fandor and others.
“Adding distribution with Philips, Magnavox and Sanyo TV brands is especially exciting as it allows our content partners to stream their content to even more fans in high definition — or better — on the biggest, most impactful screen in the home,” said Colin Petrie-Norris, CEO of Xumo. “Combining this distribution with the advantages of not needing to build an app, along with our promotional and targeting abilities, makes Xumo a compelling partner for digital and video-first publishers.”
Xumo recently appointed Stefan Van Engen as senior vice president of content programming and acquisitions.
Michelle Clancy
| 09 May 2016
Connected device content provider Xumo has expanded distribution to include Magnavox, Philips and Sanyo TV brands manufactured and sold by Funai Electric, as well as LG Electronics, Panasonic and VIZIO.
xumoAlso, Channel Plus, exclusively powered by Xumo, will be natively integrated into LG's line of 2016 smart TVs featuring the company's webOS 3.0 smart TV platform, including LG OLED and LG Super UHD TVs. This native integration will provide viewers — and fans of quality programming in general — free access to the extensive roster of premier Internet and broadcast channels in a linear format for both live and on-demand programming. Channel Plus is scheduled to launch on LG Smart TVs in the US this summer.
The reach of these manufacturer partners together approaches 60% of smart TVs shipped in the US. Xumo's line-up includes nearly 80 free premium Internet channels from brands like Mashable, Field & Stream, Network A, Fandor and others.
“Adding distribution with Philips, Magnavox and Sanyo TV brands is especially exciting as it allows our content partners to stream their content to even more fans in high definition — or better — on the biggest, most impactful screen in the home,” said Colin Petrie-Norris, CEO of Xumo. “Combining this distribution with the advantages of not needing to build an app, along with our promotional and targeting abilities, makes Xumo a compelling partner for digital and video-first publishers.”
Xumo recently appointed Stefan Van Engen as senior vice president of content programming and acquisitions.