Accueil
DIRECTV NOW adds Taylor Swift’s pre-Super Bowl concert
Michelle Clancy
Taylor Swift has made her pre-Super Bowl performance at the DIRECTV NOW Super Saturday Night concert available exclusively on Taylor Swift NOW.
taylor swiftThe latest episodes feature an acoustic version of I Don’t Wanna Live Forever (Fifty Shades Darker), which Swift sang for the first time live.
In keeping with the football theme of that weekend, Swift mentions her song that features “cheer captains and bleachers” as a lead into You Belong with Me. Other songs in the set for Part 2 include Red and All Too Well. The Part 3 finale includes Out of the Woods, Bad Blood and Shake It Off, complete with a confetti send-off for fans.
The concert was filmed live in front of 9,000 people in Houston on 4 February at Club Nomadic, a custom-built 60,000+ square-foot venue. It is part of Swift's multi-year, multi-faceted deal with AT&T that includes content and performances.
“The future of entertainment centres on how artists interact with their fans. We’re working with Taylor on new and different ways she can connect with them,” said Brad Bentley, executive vice president and CMO, AT&T Entertainment Group. “AT&T customers and fans get the best seat in the house for this year’s DIRECTV NOW Super Saturday Night – right in their living room or on their phone or tablet. We can’t wait to share more surprises and deliver unique, exclusive content for AT&T customers and Taylor fans.
Taylor Swift NOW is available on all AT&T video platforms and apps, and eligible AT&T wireless customers can stream the content data-free.
Michelle Clancy
Taylor Swift has made her pre-Super Bowl performance at the DIRECTV NOW Super Saturday Night concert available exclusively on Taylor Swift NOW.
taylor swiftThe latest episodes feature an acoustic version of I Don’t Wanna Live Forever (Fifty Shades Darker), which Swift sang for the first time live.
In keeping with the football theme of that weekend, Swift mentions her song that features “cheer captains and bleachers” as a lead into You Belong with Me. Other songs in the set for Part 2 include Red and All Too Well. The Part 3 finale includes Out of the Woods, Bad Blood and Shake It Off, complete with a confetti send-off for fans.
The concert was filmed live in front of 9,000 people in Houston on 4 February at Club Nomadic, a custom-built 60,000+ square-foot venue. It is part of Swift's multi-year, multi-faceted deal with AT&T that includes content and performances.
“The future of entertainment centres on how artists interact with their fans. We’re working with Taylor on new and different ways she can connect with them,” said Brad Bentley, executive vice president and CMO, AT&T Entertainment Group. “AT&T customers and fans get the best seat in the house for this year’s DIRECTV NOW Super Saturday Night – right in their living room or on their phone or tablet. We can’t wait to share more surprises and deliver unique, exclusive content for AT&T customers and Taylor fans.
Taylor Swift NOW is available on all AT&T video platforms and apps, and eligible AT&T wireless customers can stream the content data-free.
