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Showmax, Vodacom team for free data offer
Rebecca Hawkes | 28 March 2017
South Africa’s Showmax is hoping to entice Vodacom customers to its online video streaming platform by offering three months of free data.
Showmax is providing 3GB of data without extra charge to new customers who sign up for Showmax via Vodacom, either with add to bill or pre-paid airtime. Existing customers will also benefit from the offer.
“Internet TV is taking off - it makes so much sense if you’ve got a smartphone or tablet to stream and download TV shows and movies whenever and wherever you want. What we’re finding, though, is that data can be an issue for some customers and that’s why we decided to try including it in the purchase price. For a single monthly fee you know exactly what you’re getting with no worry,” said Chris Savides, head of Showmax Africa.
“Importantly, we’ve applied this retrospectively to existing customers who signed up through Vodacom, so nobody misses out.”
When signing up, mobile video customers will receive 1GB of data dedicated to Showmax usage, valid for 30 days. If the customer remains subscribed to Showmax, another 1GB bundle will be allocated at the end of the first and second months, taking the total data allocation to 3GB over three months.
“With the option to download shows to tablets and smartphones via Wi-Fi plus this free Vodacom data when you’re on the move, this is a great way to test out Showmax,” said Savides.
“We want to take data out of the equation for customers and this promotion is just one approach that we’re trying. We’ve got more in the pipeline. Our ultimate goal is to make internet TV accessible to as many people as possible.”
The data bundles apply to both Showmax Premium and Showmax Select customers.
Rebecca Hawkes | 28 March 2017
South Africa’s Showmax is hoping to entice Vodacom customers to its online video streaming platform by offering three months of free data.
Showmax is providing 3GB of data without extra charge to new customers who sign up for Showmax via Vodacom, either with add to bill or pre-paid airtime. Existing customers will also benefit from the offer.
“Internet TV is taking off - it makes so much sense if you’ve got a smartphone or tablet to stream and download TV shows and movies whenever and wherever you want. What we’re finding, though, is that data can be an issue for some customers and that’s why we decided to try including it in the purchase price. For a single monthly fee you know exactly what you’re getting with no worry,” said Chris Savides, head of Showmax Africa.
“Importantly, we’ve applied this retrospectively to existing customers who signed up through Vodacom, so nobody misses out.”
When signing up, mobile video customers will receive 1GB of data dedicated to Showmax usage, valid for 30 days. If the customer remains subscribed to Showmax, another 1GB bundle will be allocated at the end of the first and second months, taking the total data allocation to 3GB over three months.
“With the option to download shows to tablets and smartphones via Wi-Fi plus this free Vodacom data when you’re on the move, this is a great way to test out Showmax,” said Savides.
“We want to take data out of the equation for customers and this promotion is just one approach that we’re trying. We’ve got more in the pipeline. Our ultimate goal is to make internet TV accessible to as many people as possible.”
The data bundles apply to both Showmax Premium and Showmax Select customers.
